Importance of Website for Business – Part 1

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| By Webner

Changing times need change in business strategies. Today’s business strategies and processes are far different from the strategies which were used in past. Earlier people used to rely on newspapers classifieds or references but now huge mass types it into Google search engine for their needs. There are many stories circulating around the web that tell how a small scale business expanded out of its basement and turned it into a lucrative business after they built their presence on internet with a website. A prime example is amazon.com. Amazon was founded in 1994 as a small scale company that sold books online. Today they are the leaders in e-commerce and even in cloud computing (all of which is Internet driven).

                                                                                                                                                                                                                                          Why having a website for your business is important?
      • Having a website for your business establishes credibility.

Having online presence for any business gives the customer more confidence that the company is sizeable and trustworthy.

        • You and your employees get more professional personalized e-mail ID.

If you own a resort with name “Landmark Resorts”, which of the following two email addresses will have better impression on your customers – yourname@gmail.com or yourname@landmarkresort.com?

          • Your business reaches a lot more potential customers.

Your website can be visited by anyone in the world having internet access giving your business global recognition. If you want to sell your products and services online, you get the freedom to do that on your website.

            • Your business is virtually operating 24/7, 365 days a year.

Even if you are not open, customers can leave a message on your website or ask for a quote online and you can reply next day.

              • You brighten your chances to attract customers

Having a website for your business gives you a platform to express what you do, projects you have done, your clients etc, which in turn brightens your firm’s image and you if you are looking for investors, your website will certainly help you present your case strongly.

Hope this information is useful for you. In our next post we will take a detailed look at benefits of having a website for your business with practical examples.

Webner Solutions is a Software Development company focused on developing websites, mobile apps and CRM apps. If you need your website developed please contact us at webdevelopment@webners.com

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